My brother in Colombia is a Reikimaster, and a Marketing & Advertising Professional, and has an MBA, and speaks 5 languages….
And he asked me to create his website. Yes, pressure is the right word to use here. The result is a peaceful very informative and straight forward website. It was built using one of the most basic themes for WordPress and doing quite a bit of customization to make sure it was adjusted to his image and his needs.
It was great to work in my first language, although quite challenging, specially with plugins and other tools.
Google Analytics was a must for him. Being quite familiar with Marketing and Advertising, he is taking advantage of these tools and making them work for him.
Check it out and give me a shout if you need help with a WordPress website , specially if you want it to reach the Latin-American market!